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5 Funniest Super Bowl Ads

Feb 8th, 2012by 2 Comments

Humour can be a great way to tap into emotion and remain memorable. Car manufacturers, Doritos and the use of animals, pets or children tend to big hits in Super Bowl ads, they are winners today.

5. “Matthew’s Day Off” – Honda

Great nostalgia factor, you had to have seen ‘Ferris Bueller’s Day Off’ to get it. I guess the target market is that age now.

4. “Here we go” – Bud Light

Who else feels kinda sad for the dog? Great coverage for animal shelters.

3 “Missing Cat” – Doritos

Sometimes humour has to go dark to be memorable. Dorito’s brand always tends to walk that fine line between funny and mean.

2. “Vampire Party” – Audi

Yes. I hate the ‘Twilight’ phenomenon THAT MUCH. I also conversely love Audis THAT MUCH. What happens when an Audi S7 arrives on scene.

1. “Happy Grad” – Chevrolet

“I can’t
believe
you got me
THIS CAR!!!

AHA HA HA HA HA!!!”

Honourable Mention:

The Dog Strikes Back & its teaser (yes a teaser for an ad) The Bark Side - Volkswagen

Just my Shell – M & Ms

Vocal Kombat – The Voice

Which Super Bowl ad was was the funniest and most effective for you?

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  • Dennis Ramdeen

    Audi Vampire wins for me, clear benefit communicated, dr

  • Liliana Ragbir

    I love the M&Ms one! Use of humour, target market and product all in one, very memorable….and I’m a chocolate fan :). the 3 car ads were also very good!