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12 Digital Marketing Predictions for 2012
In 2011 we’ve seen many businesses embrace digital marketing and the trend will surely continue in 2012. Here are my predictions for the T&T market,
11 random lessons of 2011
As we come to the end of 2011, here are some lessons that I have learnt. Life is short. Live your dream and wear your
The Digital Pan App
It’s here! An app to play the pan. According to the developers, “The Digital Pan Mobile App is the only steelpan app that is officially and
The Caribbean Digital Expo 2011
I had the privilege of attending the Caribbean Digital Expo 2011 on November 22 that was put on by Caribbean Ideas in collaboration with several sponsors. As
Red Bull Flugtag Trinidad – awesome or nightmare
When I first heard that Trinidad was hosting the first Red Bull Flugtag in the Caribbean, I got excited. When I realised a colleague from
Apple’s Evolution in Advertising
Apple is one of the most creative and innovative brands so of course you’ll expect them to have awesome advertising campaigns. And they don’t disappoint.
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The Hot, the Sweet and the SpicyThe employees at Pepper Advertising jokingly refer to each other as “Peppers”. This is an especially fitting moniker in the Creative Department with its potpourri
“They cheat, they cheat, we want to see the score sheet”The headline is taken from a Maestro calypso. It speaks to the lament of the pan-man every year after the Panorama Competitions. I was reminded
Why do brands die?I was reading the “Remembering” section in today’s Vancouver Sun and got thinking about my favorite topic; brands. And about why do brands die? or
Urban Heartbeat and ME“Urban Heartbeat – An artistic encounter in public spaces” The Embassy of the Federal Republic of Germany, Abovegroup Ogilvy and the Goethe-Institut Mexiko present Urban
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- Dennis Ramdeen on Pepper closing but staying in pepper business.
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